Weis Markets and PVA Launch Campaign to Support America’s HeroesPost Date: October 12, 2021
Sunbury, PA (October 8, 2021) — Weis Markets today announced it launched a six-week campaign in support of Paralyzed Veterans of America (PVA) – the nation’s only nonprofit organization dedicated solely to supporting veterans with spinal cord injuries, disorders, and diseases, like MS and ALS. Centered around celebrating PVA’s 75th anniversary, the campaign encourages the American public to join their mission and help create a world where our most severely injured heroes have access to what they deserve: quality health care, meaningful careers, and their earned benefits.
In-store, Weis Markets and its associates are encouraging customers to make small donations at checkout by rounding up their orders or purchasing $1, $3, $5 or $10 vouchers now through Veterans Day, November 11. Customers can also donate by rounding up their purchases when using self-checkout.
“We know PVA’s good work and have generated more than $1.5 million in customer and corporate donations for their programs over the past five years. Our customers have generously supported PVA during this time, and we hope they will consider a donation to PVA once again,” said Ron Bonacci, Vice President of Advertising and Marketing for Weis Markets. “This is one of the most important causes we support. Many of our associates have served their country, including our late Chairman Robert F. Weis. We honor their service and the service of our nation’s many veterans.”
“Donations from partners like Weis Markets enable PVA to help local veterans throughout their journey of recovery,” said Carl Blake, Executive Director of Paralyzed Veterans of America. “Thanks to Weis Markets, and partners like them, PVA has provided these services and more, free of charge, for 75 years. We’re grateful for their ongoing partnership.”
About Weis Markets
Founded in 1912, Weis Markets, Inc. is a Mid Atlantic food retailer operating 195 stores in Pennsylvania, Maryland, Delaware, New Jersey, New York, Virginia and West Virginia. For more information, please visit: WeisMarkets.com or Facebook.com/WeisMarkets.
About Paralyzed Veterans of America
Paralyzed Veterans of America is the only congressionally chartered veterans service organization dedicated solely to the benefit and representation of veterans with spinal cord injury or disease. For 75 years, the organization has ensured that veterans receive the benefits earned through service to our nation; monitored their care in VA spinal cord injury units; and funded research and education in the search for a cure and improved care for individuals with paralysis.
As a life-long partner and advocate for veterans and all people with disabilities, Paralyzed Veterans of America also develops training and career services, works to ensure accessibility in public buildings and spaces, and provides health and rehabilitation opportunities through sports and recreation. With more than 70 offices and 33 chapters, Paralyzed Veterans of America serves veterans, their families, and their caregivers in all 50 states, the District of Columbia, and Puerto Rico. Learn more at PVA.org.